This article discusses psychographic segmentation, along with some thoughts about how this technique could be applied to the camera market. While this article may be coming out of left field for some readers, it may be fun to see which psychographic segments resonate with you.
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This website celebrates the joy of photography and features a wide range of photographic subject matter. The content is designed to appeal to a wide range of people interested in photography. The website also demonstrates the image capability of small sensor cameras including micro four thirds (18 x 13.5 mm), 1" (13.2 x 8.8 mm), and 1/2.3" (6.17 x 4.55 mm) cameras.